280 characters, counted before you publish
A single post or a thread up to ten long, with a 16:9 card rendered from your template and a say in who gets to reply.
Seven days free on Starter. We do ask for a card, and you can cancel any time before it ends.
What you can post to X
The post types we support, at the shapes X wants them. Every limit below is the one the editor enforces while you write.
Post
- Shape
- 16:9
- Takes
- Image, video or a link
- Text limit
- 280 characters
The card is rendered from your template at 16:9.
Thread
- Shape
- 16:9
- Takes
- Up to 10 posts
- Text limit
- 280 characters each
For a story that doesn't fit in one.
| Post type | Shape | Takes | Text limit |
|---|---|---|---|
| PostThe card is rendered from your template at 16:9. | 16:9 | Image, video or a link | 280 characters |
| ThreadFor a story that doesn't fit in one. | 16:9 | Up to 10 posts | 280 characters each |
What you get out of it
- The 280 count includes the tracking link, so nothing is turned away for being four characters over.
- Who can reply — everyone, accounts you follow, or accounts you mention — is set on the post.
- A thread is one item in your queue, not ten things to remember to send in order.
- The card comes out of the same template as everything else, so a post on X looks like it came from the same newsroom as the one on Instagram.
Connect through X's own login. The token is stored encrypted and refreshed automatically.
Everywhere else, from the same story
A post doesn't go to one place. Pick a destination and the same piece of writing is rendered and sent to it alongside the rest.
You’re handing over the keys
Every account you publish from, in one tool. Here’s what protects them. the full detail is on the security page.
- Hosting
- The app, the background jobs and the database all run in the EU. Your content stays there in normal operation.
- Account keys
- The keys to your connected accounts are stored encrypted and only unlocked at the moment a post goes out or a connection is renewed.
- Signing in
- Signing in from a device we don't recognise needs a code from your email. Authenticator apps are supported as a stronger second step.
- Records
- Who did what in the workspace, and every sign-in and security change, are kept as two separate records. IP addresses are stored scrambled, never in the clear.
- Permissions
- Admin, designer and editor come as standard, and you can build your own. Someone with no role assigned sees nothing at all.
- Compliance
- GDPR, Standard Contractual Clauses, a named list of everyone we pass data to, and a DPA we'll sign within two working days of you asking.
Publish your first branded post today.
Create a workspace, connect an account, pick a template. The trial gives you seven days to decide whether this replaces the four tools you’re currently taping together.
A card is needed to start. Cancel before day seven and you pay nothing. Everything runs in the EU.